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Aube Japanese Hair Salon @ Wheelock Place

Where To Find Them

Everyone should have the chance to experience great hair services and high quality hair products. That's why at AUBE, we try to keep prices low while ensuring that the service and products used are still of the highest quality!

Co-Founders
of AUBE Beauty Salon

Overview

Have you heard of オーブ (AUBE)?

Known for their good skill, high-quality hair products and state-of-the-art equipment at value-for-money prices, AUBE is one of Japan's most popular hair salon chains with more than 200 hair salons worldwide.

Seeing how Singapore can benefit from better service and quality of products at lower prices, AUBE opened their flagship outlet in 2017 at the accessible yet exclusive Wheelock Place. Unsurprisingly, it has become one of Beauty Undercover's most well-loved hair salon since then

There are a lot of reasons for that; its beautiful luxurious decor that is imported directly from Japan, the natural light, personal space... we haven't even gotten started on the auto-reclining Yume (Dream) chair. All these elements combined give us that additional uplift the moment we enter. 

Of course, we don't just come to AUBE for the decor. All the stylists here have more than 10 years of experience. The flagship outlet @ Wheelock, especially, is helmed by Hiro, a founding member of AUBE @ Wheelock. Hiro is really popular for his perms and is strong in his command of English, making communication with him a breeze. He is supported by a team of talented stylists who are highly skilled in different services. This includes the very experienced Aya who is great with colour and cut, talented Lisa who is especially good with colour and the cute and pretty Yuki whose perm and styling tips will add sophistication and kawaii to your style. 

Like what you'd expect from most Japanese salons, their service here is one-to-one so the Japanese stylist will attend to you from start to finish and will not flutter in between customers so you get the exclusive attention. The only non-Japanese staff here is a a local assistant to help with hair wash and non-essential services like blow-drying to speed up the service.

Given their quality of service, hairdressing skill and ambience, we're positively surprised to find the prices here lower than most hair salons in Singapore, especially for hair colours, perms and even hair treatments!

(Definitely the cheapest if you want to experience the amazing Yume chair)

With a good balance of price, service and quality, it is no wonder why 8 out of every 10 customers who try AUBE come back again and again. 

Overall, a hair salon we love to recommend off the top of our heads to friends and budget-conscious ladies for great cuts, colours and treatments!

FYI, we've recommended many of our personal friends to AUBE and all have become returning customers since then!

Members' Privileges

Beyond attractive prices, AUBE Japanese Hair Salon offers a complimentary member loyalty program to reward customers who return for more services!

Membership Fee: Free

Membership Benefits

  1. Take 5% off for services or get a FREE scalp care during your birthday month
  2. Enjoy 20% off for every new customer referred. Remember to ask your friend to provide your name and member number to her stylist so you can get the discount! This is only valid for your friend's first visit to AUBE salons!
  3. Redeem the following when you accumulate sufficient points
  • 8points gets you 10%off or Head Spa
  • 16points gets you 15%off or Treatment upgrade
 

Meet Your Beauty BFF

Featured In

How Much Do They Cost

Shampoo +$15 Design Gradation Colour - Consultation Double Colour - Consultation Super Long Hair - Consultation

Loves

  • Great haircutting skill
  • Awesome hair color by Ayano and Risa, and perms by Hiro and Yuki
  • Value-for-money prices for a Japanese salon
  • Very comfortable Yume Chair
  • Great Japanese Service
  • One Japanese stylist will attend to you from start to finish
  • Many customers who try AUBE @ Wheelock come back again and again
  • All the Japanese stylists here have more than 10 years of experience
  • Convenient to get to via Orchard MRT
  • Use of high-quality hair products
  • Spacious Decor with chairs and equipment directly imported from Japan

Not-So-Happy-With

  • Selected Japanese stylists are more fluent in English than others
  • Everyone has their speciality so choose wisely!

What Other People Say

Loving It
169
Happy
14
So-so
3
Discontented
2
Disappointed

Koffee_gal

July 06, 2021

excellent first time experience

I've always liked Jap style haircut and decided to try Aube as it's near where I live. I had a great haircut and hair retouch experience by Tomoyo. She's very skilled and attentive and I was well looked after. The haircut was excellent, I felt so much lighter and refreshing after. The layering was great and my hair looked healthy straight after. She also complimented me on my previous highlights when retouching my hair (no bad mouthing of previous salon which many local salons tend to do lol). Thank you for a wonderful experience. My friends now want to try your service after seeing my hair. (Review not yet verified)

This review represents the subjective opinion of the Beauty Undercover reviewer and not of Beauty Undercover.

Guest User

October 25, 2020

Fabulous service

Review for Kouhei Hamada

Fabulous hair cut experience by superb skillful and friendly hair stylist.

Revew not yet verified

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Wong Mun Yuen

October 15, 2020

Risa from Aube Wheelock place

Risa is an experienced and professional stylist at Aube Wheelock Singapore. She is great with cut, style and colour. She is current with trends and able to recommend the style of cut as well as suggest the suitable colours to match with our skin tone. I would highly recommend her to anyone looking for a good stylist.

Review not yet verified

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Winnie Khoo

October 15, 2020

Hair Colouring and Treatment

Risa is a Very good hairstylist with great skill in hair cutting especially bob style - always gentle and soft spoken .

Review approved by Beauty Undercover

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Arryssa

June 30, 2020

Thank you Yuki!

I have gotten haircut, hair colour and hair treatment from Yuki a few times now (with the latest being just a few days ago) and always found myself leaving the salon with a smiley face :) Thank you Yuki for giving me such wonderful, fresh-looking hair cuts and for your recommendations of hair colour which I found myself liking more as time passes by. I enjoyed our little chit chat too and the salon experience at Aube Wheelock with Yuki is memorable. Take care back in Japan and I hope some day maybe I will be able to have you give me such wonderful hair cuts again! (Maybe in Japan??) Thank you Yuki? ありがとうございました☺️

Review not yet verified

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Jocelyn

June 30, 2020

Thank you Yuki for always making my hair look great.

Yuki has been my hairstylist for more than a year since she is at aube wheelock. She is always very accommodating to my request, give good suggestions and polite. I always feel at ease my hair is in good hands. Will miss her.

Review not yet verified

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Tai

June 28, 2020

Excellent service

Excellent service by Yuki. Will definitely visit her again for haircut and color if I go Japan. =D

Review not yet verified

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Hy

June 27, 2020

Always good with Yuki stylist

Yuki was my stylist for a year at Aube Wheelock. She is always excellent in her service and the style she gave me suits me a lot. I highly recommend her !

Review not yet verified

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chuchun

June 23, 2020

Nice hair cut experience with Yuki

Nice haircut and treatment done.

Review not yet verified

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Sierin Lim

June 09, 2020

Yuki

Polite and efficient. The style typically lasts a long time which is very nice.

Review not yet verified

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Yvonne

January 22, 2020

Do your hair here

The Japanese stylists here take extra care of ones hair n will let u know frankly if certain services are not suitable. Luv the Tokio inkarami treatment n they offer one of the best prices for this hair treatment. For a salon located in orchard, it's value for money

Review not yet verified

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Angela Lee

January 16, 2020

Best hair salon

Comfortable and value for money

Review not yet verified

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Grace

December 17, 2019

Colour dye & Perm

This is my third time returning after perming and bleaching my hair. Yuki has been my hair stylist and has always given excellent service! Friends who have been brought to AUBE have nothing but positive feedbacks!

Review not yet verified

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Grace

December 17, 2019

Hair Colour & Perm by Yuki

This was my third time coming back to Aube and Yuki was my hair stylist. She has always given excellent service and even friends of mine that I have introduced to AUBE were very impressed!

Review not yet verified

 

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gu hai xia

December 12, 2019

Good

I did perm and straightening and Color with Yuki. I like the style very much. And very nice Color. She is very professional and skilful, she understood what I wanted. Thank you so much

Review not yet verified

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EAI NADDY

December 12, 2019

REVIEW

Nice Service & I can make good discussion with hair stylist

Review not yet verified

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Loi

November 30, 2019

Cut and treatment

Convenient location , do pop by and look for Yuki. Attentive and efficient! I’m pleased with how my hair looked after the cut :) will be back for my treatments !

 

Review not yet verified

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Yinxuan

November 29, 2019

Good service and pretty perm!!

Review for Benjawan (Thai Stylist)

Benja was my stylist and she did a great job with my perm :) My hair turned out fine even without treatment unlike other salons where it would've gotten fried with treatment. I'm really grateful for the service here and I highly recommend this place to all! Affordable and good :)

 

Review not yet verified

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Yi Rui

November 23, 2019

Hair Treatment by Benjawan

Review for Benjawan (Thai Stylist)

Relaxing hair treatment experience. Her massage is the best that I have ever tried & her detailed hair washing technique is simple awesome. Will definitely look for her again!

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Catlin

November 20, 2019

Good

Thank you Yuki, l love my new hair style.

 

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Kelly Tan

November 06, 2019

Satisfy

This is my first time experience with them. I love it so much and they understand what my hair style.

 

Review not yet verified

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Irene Koh

November 06, 2019

approPerfect

I love the understanding of customer needs and great skill.

 

Review approved by Beauty Undercover

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BG

October 30, 2019

Yuki was awesome!

Do yourself a favour and look for Yuki should you be needing a great Japanese digital perm and cut! I've been getting perms for about 3 years now with other salons in the past and my new digital perm having just visited Yuki for the first time is seriously the best/my favourite. Yuki had great judgment and skill while possessing quiet confidence in handling my hair. She was also reallyyy sweet and friendly, and was patiently informative while clearly explaining my perm options according to my preferences. Thank you Yuki for the elegant and beautiful perm :-)))) Will return for sure :)

 

Review not yet verified

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VL

October 24, 2019

Wonderful service from Yuki .

I had a very good experience at my first visit to this salon. Yuki was confident about what she was doing with my hair and the cut looks really nice! And she is very friendly and super cute!!! Will definitely be back!

 

Review not yet verified

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Yeo Hwee Ying

October 23, 2019

Good service but may not revisit

Stylist was very nice and overall experience was ok. However wasn’t very satisfied with the outcome of the color. Still able to see the orange tone in my hair.

 

Review not yet verified

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Dear Hwee Ying,

Thank you for visiting our salon. We are sorry to hear that the outcome is not satisfactory.

After talking to Yuki, a complimentary consultation was done and it was agreed that the desired color as well as to remove the orange shade, multiple times of bleaching would be needed and as a result, it was decided that bleaching will not be done and instead, get a more natural color.
As bleaching was not done, the color will not be enough to remove the orange shade. Hence, Yuki, based on the best of ability of the color, chose the best shade of the color so that your hair will look nice and natural.

We hope for your kind understanding. Thank you.

Regards,
Team Aube Japanese Hair Salon @ Wheelock Place

Nov 14, 2019
 

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Registered User

Sharis How

October 10, 2019

Great cut, colour & treatment

Review for Benjawan (Thai Stylist)

Went to stylist Benjawan. Very nice stylist who knows how to cut long hair well, gave tips on haircare and products. Her massage was excellent, really relaxing. Love the ash brown colour and styling done by Benjawan too. Treatment was Tokio, so far hair looks softer but will know how it goes in a few weeks time. Will be a returning customer!

 

Review approved by Beauty Undercover

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Anh

October 02, 2019

Great fringe cut and service!

Yuki is so great at cutting my fringe and doing hair treatment for me. She has been cutting my fringe every month! Also love the serve and hair perm by Benjawan!

 

 

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Grace

October 01, 2019

Great experience!

I liked how Yuki was able to manage my expectations when I showed her pictures of the perm I wanted. She took her time during the consultation to provide her advice before starting on any treatment. Had awesome head and neck massages during the hair wash too! Overall very satisfied with Aube’s service and prices. Will def be a returning customer :D

 

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Jo

September 30, 2019

AUBE exceeded my expectations .

Review for Benjawan (Thai Stylist)

Firstly, the decor is tastefully done, with the right lighting that eases your mood. My stylist Benja gave a very good recommendation for my unkempt hair. They do not push for only expensive treatments, or products or packages. Love this simple, fuss-free concept, n will definitely go back for other services!

 

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Leah

September 20, 2019

Tokio Inkarami Hair Treatment

I have been to Aube for their Tokio Inkarami hair treatment twice and i absolutely love it! My hair always come out super smooth, soft and healthy. Risa was my stylist on 2 occasions and she is really patient, will take the time to try and explain the steps of the hair treatment, the products she used, and even share tips on how to care for my hair at home. Hair treatment at Aube is definitely a relaxing and comfortable experience. Definitely going back again!

 

 

Review not yet verified

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